About Us

K2 Product is an independent, boutique consulting firm bringing mountain top clarity and vision to innovative products.

We have strong partnerships and access to incredible subject matter expertise in education, healthcare, government, and social services.

We lead with data. Data always informs the strategy in unique and opportunistic ways.

We are experts in product operations, scaling applications for continued revenue growth, market placement, market research, competitive analysis, pricing assessments, data viability, data management, strategic and technical roadmapping, horizon planning, and building development plans for sustained impact.

Sometimes we can be too close to the problem to see where we’re going. Our product strategy services can go as deep and wide as you need. Whether it’s small-tweaks to a GTM plan or major course corrections to your strategic roadmap, we know how to get in with the right questions and build a strategy that will scale your product portfolio.

Operational excellence, operational well-being and operational efficiencies don’t always play nice together, but we feel they are paramount to building a scaled product. We’ve purposefully aligned with mental health professionals to guide our practices in bringing your product operations to the next level.

Mountaineers don’t climb the mountain without first studying the map. Some products find their way into a market but aren’t set up to reach a broader horizon. Market research and competitive landscape reviews are core to how we operate. If you are stuck in your valley and curious what’s over the foothill, we can guide you to a broader horizon.